Erik Josowitz

Erik Josowitz is a prominent figure in the marketing technology sector, currently serving as the Senior Vice President of Technology and Strategy at All Web Leads (AWL), Inc. He also holds a position on the Board of Directors for the Insurance Marketing Coalition. His professional background is rich with experience in software product marketing, strategic marketing communications, and business development.

Professional Background

• Current Role: Senior Vice President of Technology and Strategy at AWL, responsible for technology development and product strategy. AWL focuses on customer acquisition marketing specifically within the U.S. insurance industry.1
• Previous Positions:
  • President Emeritus at Consumer Consent.
  • Senior Vice President of Marketing at AWL.
  • Vice President of Marketing at Surgient and SoloMio.
  • Held various executive roles at Vignette Corp, focusing on product marketing and corporate strategy.13

Education

Erik holds a Bachelor of Architecture degree from the University of Texas at Austin, which he completed between 1985 and 1991.2

Skills and Expertise

His expertise encompasses:

• Solution selling methods
• Early adopter marketing strategies
• Competitive strategy development
• Project management and strategic marketing communications.1

Erik Josowitz's extensive experience and leadership in technology and marketing make him a significant contributor to the industry, particularly in enhancing customer acquisition strategies for the insurance sector.