Erik Eskedal

Erik Eskedal is a seasoned public speaker and marketing strategist based in Oslo, Norway. He has been actively speaking and training organizations on topics such as digital communication, social media ROI, and marketing automation since January 2007. His extensive experience includes roles such as Chief Marketing Officer (CMO) at Convene and Agency Director for Data Driven Marketing at Sopra Steria, where he focused on helping businesses become more data-driven in their customer communication strategies.12

Professional Background

• Current Role: CMO at Convene (September 2023 - Present)
• Previous Roles:
  • Agency Director, Data Driven Marketing at Sopra Steria (December 2021 - September 2023)
  • Head of Marketing & Communication at Eqology AS (December 2019 - November 2021)

Expertise

Erik specializes in transforming marketing departments from being product-driven to being data- and customer-driven, emphasizing the importance of technology and customer insights in marketing strategies. His skill set includes:

• Communication
• Customer Relations
• Inbound Marketing
• Content Marketing
• CRM and Social Media strategies

Education and Lecturing

He has also contributed to academia as a guest lecturer at Handelshøyskolen BI, where he taught courses related to social media and its ROI.1

Erik Eskedal continues to engage with companies seeking to enhance their digital presence and improve their marketing effectiveness through innovative strategies.