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    Erik Eliason

    Marketing Leader at Patreon | Writing @readdemand.com

    Erik Eliason is the Vice President of Product & Growth Marketing at Patreon, a platform that enables creators to earn income through fan support.12 In this role, he oversees various aspects of product marketing and growth strategies for the company.

    Professional Background

    Erik brings extensive experience in marketing and technology to his position at Patreon. Prior to his current role, he has worked with other prominent tech companies:

    • He has previous experience at Square and Shopify5
    • He has also worked with various startups5

    Expertise and Responsibilities

    At Patreon, Erik's responsibilities likely include:

    • Overseeing product launches and marketing strategies
    • Developing and executing growth initiatives
    • Managing inbound and outbound marketing efforts
    • Shaping product development and messaging
    • Driving adoption and revenue for Patreon's products and features1

    Personal Projects

    Outside of his work at Patreon, Erik is involved in several personal projects:

    • He writes a newsletter called "Demand" which focuses on marketing in the tech industry24
    • Recently, he announced a partnership with his wife, Naiomi Eliason, to start a newsletter for marketers in tech3

    Online Presence

    Erik maintains an active online presence:

    • His LinkedIn username is erikeliason, as mentioned in the query
    • He is active on Twitter (X) under the handle @erikeliason4
    • He shares insights and updates about his work and the tech industry on these platforms

    Erik Eliason is known for his expertise in high-growth marketing, with a particular focus on scaling both B2C and B2B companies in the technology sector.5

    Highlights

    May 22 · sharebird.com
    Erik Eliason on Product Launches - AMA - Sharebird
    Erik Eliason on Product Launches - AMA - Sharebird

    Related Questions

    What are some key strategies Erik Eliason has implemented at Patreon?
    How does Erik Eliason's experience at Square and Shopify influence his approach at Patreon?
    What makes Erik Eliason's newsletter, Demand, unique in the tech marketing space?
    How does Erik Eliason balance product launches with other core PMM responsibilities?
    What are some creative tactics Erik Eliason uses to promote new products?
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    Location

    San Francisco Bay Area