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Erick Brownstein
Co-President & Partner - Shareability
Erick Brownstein is a seasoned marketing and strategy professional currently serving as the Co-President & Chief Strategy Officer at Shareability, a position he has held since December 2015.1 Shareability is described as a Social Entertainment Studio for brands, combining Hollywood storytelling with social media distribution and influence to deliver engagement, loyalty, and growth for their clients.1
Career Highlights
Shareability: At Shareability, Brownstein focuses on creating entertaining and engaging content for brands to help them break through the noise and reach their target audiences effectively.1 The company specializes in social entertainment, leveraging internet culture to create shareable content that resonates with the YouTube generation.1
Previous Roles: Before joining Shareability, Brownstein held several notable positions:
- SVP Sales, Marketing & Strategy at Channel Factory (2012-2014)1
- Executive Director at ThursdayNights (2010-2011)1
- SVP Media Strategy & Innovation at Patriarch Partners (2010)1
- PR, Social Media & Web Strategy, Innovation consultant at Advanta Bank Corp (2003-2009)1
Entrepreneurial Initiatives: Brownstein has been involved in various entrepreneurial projects:
- Organized and promoted Bloblive LA, a series of open mic nights for entrepreneurs1
- Co-founded The Real Deal, a live poker show at the Venetian Hotel & Casino in Las Vegas1
Expertise
Brownstein is particularly known for his expertise in:
- YouTube marketing and video content strategy1
- Social media and digital marketing
- Brand strategy and innovation
- Content creation and distribution
Recent Developments
As of July 30, 2024, Brownstein announced his departure from an unnamed foundation after 3.5 years, citing a desire to focus on his family and health.2 This suggests he may have taken on additional roles or responsibilities beyond his position at Shareability in recent years.
Brownstein appears to be actively engaged in promoting various media and entertainment initiatives, as evidenced by his LinkedIn posts about children's book series3, his son's book publication4, and new media companies.5 He also shows a keen interest in storytelling and content that highlights community members.6