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Erica Sietsma
Chief Strategy Officer
Erica Sietsma is an experienced SaaS technology executive with a strong background in working with early and late-stage startup technology companies.
She is passionate about leading teams that innovate new ways for consumers and businesses to interact, leveraging natural language processing and machine learning technologies.
Erica Sietsma pursued her education at Lawrence North High School and later earned a Bachelor of Science degree with concentrations in Business and Communications from Cornell University.
Her professional journey includes key roles such as Chief Strategy Officer, Chief Operating Officer, and SVP of Product and Operations at Digital Air Strike.
Prior to that, she held positions like Vice President of Business Development, Growth and Strategy Consultant, and Director of Vendor Partnerships & Corporate Communications at various organizations within the automotive industry.
Erica Sietsma's expertise spans strategic planning, product development, operations, business development, and CRM management.
With a proven track record of driving growth and fostering innovation, she excels in creating dynamic teams that drive technological advancements in the industry.
