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Erica Sheftman
Brand Marketing Leader
Erica Sheftman is a distinguished professional with a strong educational background and experience in the fields of brand marketing, media, and arts.
She pursued her B.A. in History and Literature with Honors at Harvard University, honing her academic prowess and preparing herself for a successful career.
Having studied at prestigious institutions such as the School of American Ballet, Columbia University in Paris, and LaGuardia High School for the Performing Arts, Erica has a well-rounded educational foundation.
With a proven track record in the corporate world, Erica Sheftman has held key leadership positions in renowned organizations such as Vogue, Google, Condé Nast, and The New Yorker, where she spearheaded brand marketing and media projects.
Her role as the Global Executive Director of Brand Marketing at Vogue allowed her to showcase her strategic skills and creativity in the competitive landscape of fashion and lifestyle branding.
At Google, Erica excelled as the Team Lead for YouTube Branded Content, contributing to innovative marketing strategies in the digital realm.
During her tenure at Condé Nast as the Senior Director of Brand Marketing, Erica demonstrated her ability to drive impactful campaigns and shape brand identity effectively.
Her experience as the Integrated Marketing Lead at The New Yorker and Projects Manager at Aspen Institute Arts Program further underscore her expertise in the media and arts sectors.
Through diverse roles such as Intern at Facebook, Media Projects Manager at Vail International Dance Festival, and Intern at Time Out New York, Erica gained valuable insights and hands-on experience in various facets of the industry.
Erica Sheftman's multifaceted background, coupled with her tenure at top-tier organizations, positions her as a seasoned professional with a wealth of knowledge and skills to offer.