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Erica Mack
Director, Culture Marketing at Red Bull
Erica Mack is a Creative Marketing Director with over a decade of experience in brand strategy, experiential marketing, social media, content production, talent relations, and partnerships, specializing in music, dance, entertainment, fashion, art, and sports.
She holds a Bachelor of Science in Business Administration with a focus on Strategy and Marketing from the University of Southern California - Marshall School of Business.
Erica has held various roles in prestigious organizations such as Red Bull, where she was the Director of Culture Marketing and previously a Senior Manager and Artist Marketing Manager.
Prior to her time at Red Bull, she worked as an Account Director at Cornerstone Agency, gaining experience in the industry, and started her career as an Intern and Project Coordinator at the same agency.
Her journey began with valuable internships at Goldenvoice Marketing at AEG Live and Jeff McClusky & Associates, where she served as an Intern Manager.
