Erica Chriss

Erica Chriss is a highly respected figure in the mobile technology industry with a strong belief in the positive impact of mobile technology on brands and consumers.

With a career spanning almost two decades in various senior executive roles across start-ups and public companies, Erica has consistently delivered in scaling revenue, leading high-performing teams, and establishing valuable strategic partnerships.

During her tenure at T-Mobile, Erica played a pivotal role in the launch of the T-Mobile Audience Network (TAN), which aimed to integrate ethically-sourced data with meaningful media experiences to enhance brand-consumer connections while upholding consumer privacy.

Having served as the SVP at PushSpring, a mobile data specialist later acquired by T-Mobile, Erica has also held key positions at Greystripe, Mobile Theory, and Ad Colony/Opera Mediaworks, showcasing her expertise in sales, marketing, and business development.

Recognized as a 'Top Woman in Mobile' on five occasions, Erica's influence extends to driving businesses towards embracing innovation. She has been a trailblazer in establishing the first smartphone mobile ad network, securing initial mobile licenses for premium publishers like CBS, King World, Bravo, and NBC, and introducing novel business models around data and advertising.

Beyond her professional commitments, Erica is actively involved in industry organizations such as Women in Wireless and the Mobile Marketing Association. She resides in Washington state with her family, including her husband, son, and their standard poodle.

Erica's educational background includes pursuing Art History at Barnard College, Columbia University, further complementing her diverse skill set and professional accomplishments.