Erica Benton

Erica Benton is a highly accomplished professional in the field of marketing and customer experience, currently serving as the Director of Marketing & Communications Program Management at LinkedIn.1 With a strong educational background, she holds a Bachelor of Science in Business Management from the University of California, Davis, and has also studied Animal Science at the University of Vermont.

Professional Experience

Throughout her career, Erica has held significant roles at several prominent technology companies:

• LinkedIn: Her current position as Director of Marketing & Communications Program Management
• SugarCRM
• Trend Micro
• oDesk

In these roles, she has focused on various aspects of customer engagement, including customer marketing, advocacy, and social media.

Expertise

Erica is known for her expertise in:

• Developing strategic product and marketing-based experiences for technology organizations
• Customer, media, and analyst relations programs
• Customer experience and marketing
• Email marketing and user experience
• Social media platforms (LinkedIn, Facebook, Twitter)
• Technical skills: Google Apps, WordPress, HTML, and MySQL

Professional Approach

Erica is passionate about problem-solving and excels at connecting ideas, people, and resources to create impactful programs that deliver measurable results. She is known for her creative strategies to promote and expand customer bases while increasing loyalty.1

Recent Developments

In 2023, Erica joined the board of the New Zealand Food Network (NZFN) as a new director, showcasing her expanding influence in the business world beyond her role at LinkedIn.35

Erica Benton's LinkedIn username is indeed ericajeanbenton, as mentioned in the query.124