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Eric Heinemann
Senior Partner & Strategy Officer
Eric Heinemann is a seasoned professional with over 25 years of experience in brand strategy and consulting. He currently serves as a Senior Partner at Roundpeg Consulting, LLC, based in Minneapolis, Minnesota. His work primarily focuses on revitalizing national brands through innovative and unconventional thinking, aiming to enhance brand conversations and improve customer connections.125
Heinemann has played a significant role in various brand-led revitalization efforts, leveraging his extensive expertise to partner with clients and address complex brand challenges.13 His passion lies in uncovering unique solutions that resonate with customers, which has positioned him as a key figure in the consulting industry.24
In addition to his role at Roundpeg, Heinemann's professional background includes significant contributions to other branding initiatives, showcasing his deep understanding of market dynamics and consumer behavior.56
