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    Emma Morris

    Senior Producer / Director at Australian Broadcasting Corporation

    Emma Morris: An Acclaimed Producer, Director, and Strategist

    Emma Morris is a distinguished and award-winning producer, director, and strategist with a considerable footprint in the Australian media landscape. Currently serving as a senior producer and director at the Australian Broadcasting Corporation (ABC), Emma has established herself as an innovative leader in digital storytelling, consistently using cutting-edge technology to craft compelling narratives.

    Professional Background

    Building upon a solid foundation of over 12 years in the media and production industry, Emma has honed her craft by working in various sectors including film, television, online media, and social platforms. This diverse experience allows her to engage successfully with audiences across multiple platforms, making her an invaluable asset to any project.

    One of Emma's most notable achievements is the launch of the interactive augmented reality storytelling experience, Mt Resilience, which invites audiences to explore how an everyday Australian town can thrive amidst extreme weather conditions and the challenges posed by the changing climate. This project is intricately linked to ABC's significant three-part series, Big Weather (and how to survive it), which aired in late 2020. Emma’s work did not go unnoticed, as her innovative approach to storytelling has fueled discussions and awareness around critical social issues.

    Before her role at ABC, Emma served as a content producer for Foreign Correspondent, where she successfully launched the interactive documentary Freedom Riders. This remarkable project was nominated for a UN Peace Award, highlighting her commitment to socially relevant storytelling. In addition, her guidance on the online docuseries People Without Papers showcased her ability to deal with complex themes and narratives effectively.

    Emma's ability to navigate large-scale productions and small teams alike, whether autonomously or collaboratively, demonstrates her versatility in the industry. She possesses an exceptional talent for storyboarding, shooting, and editing stories, which enables her to create impactful content that resonates with audiences across various screens.

    Education and Achievements

    Emma's robust educational background has played a pivotal role in her professional development. She studied several disciplines, starting with her high school education in Film, Cinema, and Video Studies at Weston High School in Boston, Massachusetts. She furthered her studies by earning a BA in Media and Multimedia from Macquarie University, which equipped her with the foundational skills necessary for a successful career in media production.

    Moreover, Emma has continued refining her skills through various specialized programs, including the Creative MBA in Creative Industries at the Berlin School of Creative Leadership, and a Graduate Diploma in Radio Broadcasting from Swinburne University of Technology. She also attended the prestigious National Institute of Dramatic Art (NIDA) where she focused on The Young Presenter program.

    Emma's illustrious career is decorated with accolades that speak volumes about her contributions and excellence in the industry. She won the prestigious SPAA Award for Best Interactive Production of the Year for her work on Secrets & Lies, in addition to being recognized as SPAA’s Emerging Producer of the Year in 2013. Furthermore, she is a recipient of Screen Australia’s Sling Shot Grant, which allowed her a valuable year of industry placement at Firelight.

    Notable Awards and Recognition

    Emma's projects have garnered several nominations and awards, underscoring her dedication to producing quality content that resonates with the audience. Her nomination for the UN Peace Award for Best Online Documentary for Freedom Riders reflects her commitment to impactful storytelling that influences societal perspectives and conversations.

    In addition to the accolades mentioned, Emma is not just a producer and director; she is also a sought-after speaker and contributor within the industry. By participating in conferences and lectures, she shares her insights on multiplatform storytelling, audience engagement, and innovative production techniques, enhancing the media community's collective knowledge and skills.

    Comprehensive Strategy and Audience Engagement

    Emma has a strategic approach to content development that underscores her understanding of contemporary trends and evolving audience expectations. Her capability to engage audiences through diverse formats—film, television, social media, and radio—utilizes numerous multiplatform storytelling techniques and innovative distribution methods.

    Among her key milestones are the groundbreaking Australian firsts that she has achieved, such as the use of the video platform Verse for Freedom Riders in 2016 and the world-first use of Beamly, a second-screen application for the production of Secrets & Lies in 2014. Emma has also successfully implemented an Australian-first Facebook Connect content experience for Dreamworld, pushing the hybrid boundaries of audience interaction and experience.

    Each of her projects speaks to a keen awareness of how digital expectations are changing, along with a deep understanding of technology and user engagement strategies.

    Conclusion

    Emma Morris stands out as a dynamic force within the rapidly evolving landscape of production and digital storytelling. Her remarkable combination of creativity, technical expertise, and a passion for impactful narratives allows her to inspire others and redefine what is possible in storytelling. As a thought leader and innovator at ABC, Emma continues to chart new territories, creating stories that not only capture attention but also instigate critical dialogue on significant topics. With her impressive portfolio and a well-rounded background, Emma is a testament to the power and potential of storytelling in today's digital age.

    Related Questions

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    Emma Morris
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    Location

    Sydney, Australia