Emma Mondolino

Emma Mondolino is a prominent marketing professional, currently serving as the Head of Nextdoor CREATE, which is the business marketing and brand strategy team at Nextdoor. She has been instrumental in building local connections between brands and communities through her leadership of this in-house team, which focuses on leveraging neighborhood insights to enhance local engagement for various brands.14

Career Background

Before her role at Nextdoor, Mondolino gained significant experience in the tech and marketing sectors, having worked at major companies like Twitter and Pinterest. She joined Nextdoor approximately five years ago and has since focused on developing strategies that help brands effectively connect with local consumers.12 Her work includes initiatives such as the Nextdoor Insights Hub, which provides data and best practices for advertisers aiming to engage with communities authentically.1

Key Contributions

Under Mondolino's leadership, Nextdoor CREATE has facilitated numerous community-driven projects that foster local engagement. For instance, she highlighted successful collaborations with brands like H&R Block, which have supported community improvement initiatives through the "Make Every Block Better" program.12 This approach not only enhances brand visibility but also builds trust within local markets by promoting genuine community involvement.

Recent Developments

As of September 2024, Mondolino transitioned to a new role as EVP, Head of Marketing at MediaLink, where she will establish an in-house marketing function aimed at enhancing the company's market expertise.23 This move underscores her reputation for building collaborative teams that bridge sales and marketing while driving impactful results.

Personal Insights

Mondolino emphasizes the importance of understanding local dynamics and consumer behavior, stating that brands can benefit significantly from engaging with their communities in meaningful ways. She believes that the evolution of digital communication has transformed how brands can connect with consumers, making it essential for them to adapt their strategies accordingly.14

In summary, Emma Mondolino's career reflects a strong commitment to fostering local engagement through innovative marketing strategies, making her a key figure in the intersection of community and brand interaction.