Emma Kaye

Emma Kaye is an entrepreneur and the Founder of Happy Hounds Pet Food (PTY) Ltd, a company based in Cape Town, South Africa.2 She launched this startup during the hard lockdown in 2020, focusing on creating fresh, certified, complete, and balanced dog food.14

Background and Career

Emma Kaye has a diverse background in entrepreneurship and technology. Prior to founding Happy Hounds, she served as the Executive Director of the Cape Digital Foundation.2 Her current venture, Happy Hounds, aims to improve the quality of dog food in South Africa while also reducing environmental impact.3

Happy Hounds Pet Food

Happy Hounds differentiates itself in the pet food market by:

• Using vegetable and insect protein in their products3
• Focusing on fresh, whole food ingredients1
• Producing certified, complete, and balanced dog food4

The company has shown impressive growth, with Kaye noting that they had built an "amazing business" within just two years of launching.4

Entrepreneurial Journey

Kaye's journey with Happy Hounds began with experimenting on recipes for her own dogs. As she shared these recipes with friends' dogs, word spread about the quality of her products.5 This grassroots approach eventually led to the formation of her company.

Emma Kaye's entrepreneurial spirit and dedication to improving pet nutrition have positioned her as a notable figure in the South African pet food industry. Her LinkedIn profile (username: emmakaye) likely provides more detailed information about her professional background and achievements in this field.