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Emma Dempsey
Assistant Brand Manager, Digital Performance at Laya Healthcare
Professional Background
Emma Dempsey is a seasoned marketing professional with a strong background in brand management and digital marketing. Currently serving as the Assistant Brand Manager for Digital Performance at Laya Healthcare, she is committed to delivering innovative healthcare solutions while maintaining the brand’s promise of care and support. With a robust career spanning both digital and traditional marketing landscapes, Emma possesses a unique blend of creativity and strategic acumen that enables her to thrive in complex business environments.
Emma began her career in marketing at Boston Scientific, where she honed her skills as a Buyer and Logistics Specialist. This initial experience laid a solid foundation for her understanding of the operational side of marketing and supply chain management. Following her time at Boston Scientific, Emma transitioned to Asystec Limited, where she served as a Marketing Executive and later took on the role of Briefing Centre Co-ordinator. Here, she was instrumental in managing client communications and orchestrating marketing events that effectively showcased the company's offerings.
After Asystec, Emma joined Wisetek, where she advanced rapidly through various roles including Marketing Executive, Senior Marketing Executive, and US Business Development. Her tenure at Wisetek solidified her expertise in business development and strategic marketing initiatives, contributing significantly to the company’s growth in international markets.
Emma's journey in the marketing field led her to Laya Healthcare, where she played critical roles in both digital performance and advertising. As an Assistant Brand Manager in advertising and currently in digital performance, she has helped shape the brand's identity and engage customers effectively through innovative marketing strategies. Emma's passion for healthcare communications is evident in her commitment to enhancing user experiences and improving patient engagement.
Education and Achievements
Emma Dempsey's impressive academic background sets the stage for her successful career in marketing. She graduated with a First Class Honours Post Graduate Diploma in International Business Development from the prestigious Irish Management Institute, where she was recognized as Student of the Year. This accolade is a testament to her intellectual prowess and dedication to excellence in her studies.
Additionally, Emma holds a Bachelor of Business Studies (BBS) degree with a major in Marketing and a minor in Management from the University of Limerick. This solid educational foundation has equipped her with the necessary tools to navigate the complexities of marketing in an international setting, enhancing her ability to manage brands effectively.
In her earlier academic endeavors, Emma completed her Leaving Certificate at St. Augustine's College, where she developed a keen interest in business studies and marketing, which would eventually direct her academic choices in higher education.
Notable Achievements
Emma Dempsey's career is marked by several notable achievements that reflect her commitment to excellence and her strategic marketing insights. As she progressed through her career, she garnered significant experience in various aspects of digital marketing, business development, and brand management.
A hallmark of Emma's recent work includes her impactful contributions to Laya Healthcare, where she has played a pivotal role in campaigns that promote healthcare services and improve brand loyalty. Her ability to leverage digital platforms effectively has enhanced the company’s market presence, establishing Laya Healthcare as a trusted name in the industry.
Moreover, her work at Wisetek saw her engaging in successful marketing strategies that drove international business development, showcasing her ability to think strategically and execute plans that translate into tangible results.
In summary, Emma Dempsey stands out as an emerging leader in the marketing field, particularly within the healthcare sector. Her academic achievements coupled with extensive professional experience have positioned her as a valuable asset to any organization. With an unwavering commitment to innovation and customer-centric marketing, Emma continues to make a meaningful impact in her role and beyond.