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Emily Tobias
Senior Brand Engagement Manager, PepsiCo
Emily Tobias is a Senior Brand Engagement Manager at PepsiCo, based in the New York City Metropolitan Area.34 She works at PepsiCo's headquarters in Purchase, New York.2 While specific details about her career history are limited, her role likely involves managing brand engagement strategies and campaigns for PepsiCo products.
Professional Background
Emily Tobias brings experience to her current position at PepsiCo.3 Although her exact career path is not detailed in the provided information, her senior role suggests she has accumulated significant experience in brand management and marketing.
Responsibilities
As a Senior Brand Engagement Manager, Emily Tobias is likely involved in:
- Developing and implementing brand engagement strategies
- Managing marketing campaigns and initiatives
- Collaborating with cross-functional teams
- Analyzing market trends and consumer behavior
- Contributing to PepsiCo's overall brand positioning and growth
Notable Projects
While not directly attributed to Emily Tobias, PepsiCo has been involved in significant brand engagement initiatives, such as:
Unmute Your Voice Campaign:: This campaign aimed to encourage voter registration among young multicultural audiences during the 2020 U.S. elections. It involved partnerships with music events, social media platforms, and custom content creation.1
Super Bowl Halftime Show:: PepsiCo has been involved in bringing innovative lineups to the Super Bowl Halftime Show, including the first-ever all-hip-hop lineup.5
These projects demonstrate the kind of high-profile brand engagement work that someone in Emily Tobias's position might be involved with at PepsiCo.