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Emily Ray
Senior Director, Business Development at Yahoo
Professional Background
Emily Ray has made significant strides in the field of business development and data operations through her dynamic and extensive career in media and marketing. As the current Director of Business Development at Verizon Media, Emily leverages her diverse expertise to drive innovative strategies that enhance client engagement and optimize business growth. Her role involves spearheading initiatives that align Verizon Media's offerings with the evolving needs of the digital landscape, showcasing her prowess in navigating the complexities of business in a fast-paced technology-driven environment.
Before her current position, Emily's exceptional career journey included several key roles at Verizon Media, where she served as the Director of Targeting, Insights & Measurement. In this capacity, she was instrumental in shaping measurement frameworks and insights that help clients make informed decisions based on data-driven methodologies. Her keen analytical skills contributed to the successful implementation of targeting strategies that boosted campaign effectiveness.
Emily laid the groundwork for her expertise in data operations during her time at Oath, where she held the Director position, managing comprehensive data strategies to improve operational efficiency. Earlier in her career, she honed her knowledge as a Senior Manager and Manager in Data Operations at Yahoo, where she championed initiatives to streamline data processes and enhance audience targeting mechanisms through precision-driven data management.
Emily's career began at Swanson Russell, where she cultivated her foundation in account management as both an Associate Account Manager and later an Account Manager. Her tenure there equipped her with essential skills in client relations and account strategy, further enriching her capacity for leadership.
Education and Achievements
Emily Ray holds a Bachelor of Science (BS) degree from The University of Kansas, an institution known for fostering a creative and analytical mindset in its graduates. Her academic journey continued in Florence, Italy, at Lorenzo De’ Medici/The Art Institute of Florence, where she expanded her horizons and delved into the arts, igniting her passion for creativity alongside her business acumen.
Through her educational experiences, Emily developed a unique blend of analytical and creative skills that have propelled her in her professional endeavors. This educational foundation has supported her ability to navigate and interpret complex data landscapes, allowing her to craft solutions that resonate with clients and stakeholders alike.
Notable Achievements
Emily's career is marked by a series of notable achievements reflecting her commitment to excellence and innovation in the media landscape. As the Director of Business Development, she successfully led cross-functional teams to execute high-impact projects that resulted in substantial revenue growth and enhanced operational workflows.
Her analytical contributions at Verizon Media have been pivotal in establishing robust measurement frameworks that increased the effectiveness of marketing strategies for a diverse range of clients. Emily's work in data operations has been recognized within the industry, earning accolades for her forward-thinking approach in utilizing data as a tool for strategic decision-making.
Moreover, her time at Yahoo equipped her with valuable knowledge and expertise in audience targeting operations, setting a high standard for operational excellence. Throughout her career, her ability to bridge the gap between business objectives and data insights has made her a trusted resource and leader in the technology and marketing sectors.
In summary, Emily Ray exemplifies a forward-thinking professional with a rich educational background and impressive career trajectory. Her passion for innovation, combined with her strategic mindset, has resulted in significant contributions to the fields of data operations and business development within technology-driven organizations.