Emily Joffrion

Emily Joffrion is a seasoned professional in brand strategy and storytelling, specializing in helping companies connect with their customers, build strong teams, and drive business results through effective communication.2

Professional Background

Emily is a contributing writer for Forbes, focusing on stories of female founders in technology.4 She has extensive experience working with innovative companies, particularly in the tech industry. Some of her notable clients include Airbnb, where she interviewed Rebecca Sinclair about the company's strategic shift in product design.1

Expertise and Services

Emily's expertise lies in several key areas:

• Brand Strategy: She helps companies develop their founding stories, purpose, positioning, and overall brand messaging.2
• Storytelling: Emily is skilled at capturing abstract ideas in story form, making them relatable to various audiences including customers and employees.2
• Content Creation: Her work spans from creating global movements and internal culture to crafting viral campaigns and measurable business results.2
• Workshops and Coaching: She offers storytelling workshops and coaching sessions to help others share their voice and story with confidence.2

Approach and Philosophy

Emily describes herself as someone who "just gets it" when it comes to storytelling. She emphasizes the importance of creating stories that people believe in and that align with strategic goals.2 Her approach involves listening, strategic thinking, and mastering the use of words to elevate company missions and brand messaging.3

Online Presence

Emily maintains a professional presence across various platforms:

• Website: She has a personal website (emilyjoffrion.com) showcasing her services and expertise.2
• LinkedIn: Her profile can be found under the username "emilyjoffrion".4
• Forbes: She contributes articles to Forbes, particularly on topics related to design and strategy in the tech industry.15

Emily Joffrion's career spans over a decade, during which she has established herself as a respected figure in brand strategy and storytelling, particularly within the technology sector.6