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Emily Hoppes
Director, WW Insights & Planning at Lenovo
Emily Hoppes is a seasoned marketing professional currently serving as the Director of Worldwide Insights and Planning at Lenovo.12 With over twenty years of experience in marketing, she has established herself as a Marketing Research leader with a proven track record of delivering results.1
Professional Background
Emily's career is primarily centered around marketing research and customer insights. Her expertise lies in gathering and analyzing data to inform strategic business decisions. At Lenovo, she plays a crucial role in shaping the company's global marketing strategies by leveraging her extensive experience in market insights and planning.2
Education and Location
Emily Hoppes holds a degree from North Carolina State University.1 She is based in Raleigh, North Carolina, where she carries out her responsibilities for Lenovo.2
Notable Contributions
In her role at Lenovo, Emily has been involved in significant research projects. For instance, she contributed to a study about women in gaming, where she highlighted the importance of capturing candid feedback from female gamers to understand their experiences better.3
Skills and Expertise
Given her position and experience, Emily likely possesses strong skills in:
- Market research and analysis
- Consumer behavior understanding
- Strategic planning
- Data-driven decision making
- Global market insights
Emily Hoppes's LinkedIn profile can be found under the username emily-hoppes-404ba35, which aligns with her professional status and current role at Lenovo.