Emily Cairns

Emily Cairns (Callahan) is a seasoned professional with 15 years of experience in strategy, growth, marketing, communications, product development, and leadership across diverse industries such as tourism, technology, destination marketing, and FMCG.

She holds a double degree in Law and Psychology from Griffith University and has a proven track record of building and growing brands globally, working with international organizations in Australia, Asia-Pacific, and the United Kingdom.

With extensive leadership experience, Emily excels in building positive and empowered teams, coaching, mentoring, and driving them towards success.

She is a results-driven self-starter known for impactful and insight-led strategies, specializing in data-driven insights and storytelling to bring brands to life and establish meaningful connections with audiences.

Emily is well-versed in both digital and traditional marketing channels, agile methodologies, and has experience across the full product lifecycle, from product development to integrated marketing campaigns.

She has held various key roles in prestigious organizations such as Skyscanner, Maxxium, Gold Coast Tourism Corporation, Qantas, demonstrating her expertise in brand management, marketing, and communications.

Emily Cairns (Callahan) excels in developing winning strategies, leading markets, managing brands, building effective marketing solutions, and connecting brands with audiences through compelling storytelling and narratives.