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Elliott Kirk
Global Commercial Lead at Accell Group
Elliott Kirk is an accomplished Digital Marketing & E-commerce Manager at Raleigh UK, a prominent UK bicycle company, with expertise encompassing various aspects of digital marketing & e-commerce in both B2C & B2B domains.
In this role, he is responsible for Search Engine Optimization (SEO), Pay-Per-Click (PPC), Product Merchandising, Data Analysis, Amazon Marketing (A+ and AMS), CRO Projects, New Platform Developments, Email Marketing & CRM Strategy.
Leading the digital team, Elliott drives substantial growth in online channels through in-house strategies and collaborations with external agencies.
Raleigh UK, a top bicycle manufacturer in the industry, distributes products through various UK channels. The role also involves brand management for key brands like Haibike & Lapierre.
Elliott Kirk holds a 2:1 degree in Business Management with Marketing, specializing in Digital Marketing, from the University of Brighton.
His professional journey includes roles such as Global Commercial Lead at Accell Group, Brand Manager, Head of Digital, and roles in digital marketing at Raleigh UK Ltd, along with experiences at Impression Digital Limited, Hallam Internet Ltd, and EvoEnergy.
His diverse experience encompasses digital marketing consulting, executive roles, and internships at organizations like Northgate Information Solutions.