Elliot Tomaeno

Elliot Tomaeno is a prominent figure in the startup and public relations world, currently serving as an Angel Investor at Both& Apparel.25 He is best known as the Founder and CEO of ASTRSK, a PR agency focused on working with consumer startups and tech companies.13

Career Highlights

ASTRSK PR: Tomaeno founded ASTRSK PR after working at various PR agencies in San Francisco, London, New York City, and Paris.1 The agency specializes in working with innovative lifestyle, fashion, and tech startups, offering full-service PR at more affordable rates compared to traditional agencies.1

Industry Recognition: In 2013, Tomaeno was recognized as one of Business Insider's best 50 PR people in the tech industry and was listed by The Next Web as one of 50 people in the NYC tech scene to know.1

Investment Activities: Apart from his role at ASTRSK, Tomaeno is actively involved in the startup ecosystem as an angel investor. He has invested in Both& Apparel, a company pioneering nonbinary design in consumer goods, starting with apparel.25

Professional Philosophy

Tomaeno's approach to PR emphasizes:

1. Focus on bottom-line business results for clients
2. Prioritizing impactful press coverage over quantity
3. Minimizing emphasis on elaborate reports and presentations

His motto at ASTRSK is: "The most important PR work is done before the first email to the press".1

Social Responsibility

At ASTRSK, Tomaeno implemented a policy of donating 10% of the agency's work pro-bono to help up-and-coming startups, demonstrating his commitment to fostering innovation in the startup ecosystem.1

Elliot Tomaeno's LinkedIn username is elliottomaeno, where he shares insights and updates about his work in PR, startups, and investments.4