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Ellen Averill, APR, Fellow PRSA
Vice President of Communications and Strategy at Tulsa Zoo Management, Inc.
Ellen Averill is a seasoned communications professional currently serving as the Vice President of Communications and Strategy at Tulsa Zoo Management, Inc. since January 2021. With a robust background in journalism, she specializes in strategic communications, public relations, marketing, and crisis management. Her role encompasses overseeing both internal and external communications for the zoo, leading marketing efforts, and contributing to long-range planning and government affairs.13
Professional Background
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Experience at Tulsa Zoo Management, Inc.:
- Vice President of Communications and Strategy (2021 - Present)
- Responsible for comprehensive communications strategies, public relations, and branding initiatives.
- Director of Marketing, Public Relations and Design Services (2016 - 2021)
- Expanded the scope of marketing to include on-grounds signage and event communications.
- Director of Marketing and Public Relations (2013 - 2016)
- Led communication strategies for the zoo, including successful public funding initiatives and website redevelopment.
- Vice President of Communications and Strategy (2021 - Present)
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Previous Roles:
- Director of Public Relations and Marketing; Public Information Officer at OSU Center for Health Sciences (2006 - 2011).
- Manager of Internal Communication at Limited Brands (2004 - 2006).
Professional Affiliations
Ellen is an Accredited in Public Relations (APR) professional and was inducted as a Fellow of the Public Relations Society of America (PRSA) in July 2022. This prestigious recognition is awarded to individuals who have made significant contributions to the field of public relations.24
Education and Certifications
Ellen holds various certifications that enhance her leadership capabilities, including:
- Diversity, Equity, and Inclusion in the Workplace Certificate.
- Inclusive and Ethical Leadership certification from the University of South Florida.1
Ellen Averill's extensive experience in strategic communications positions her as a key figure in enhancing the visibility and impact of the Tulsa Zoo within the community.
