Elizabeth Lui

Partner Marketing at Degreed

Elizabeth Lui is currently the Partner Marketing Manager at Degreed, a role she has held since March 2021. In this position, she is responsible for developing and executing marketing strategies for Degreed’s partner program, which includes technology, content, channel, and alliance partners. Her work focuses on establishing value propositions through co-branded marketing activities aimed at enhancing partnerships and customer engagement.1 2

Professional Background

Degreed (2018 - Present):
- Client Marketing (June 2018 - March 2021): Developed user engagement content marketing campaigns to boost end-user adoption.
- Partner Marketing Manager (March 2021 - Present): Focuses on strategic marketing for partnerships.
TPD® (2016 - 2018):
- Served as Inbound Marketing Manager, where she standardized marketing processes that significantly improved key performance indicators like cost per lead and prospect engagement.
Michael Sullivan & Associates LLP (2011 - 2016):
- Worked as a Marketing Manager, overseeing operations and product development for a legal guide subscription service.
5W Public Relations (2006 - 2007):
- Started her career as an intern and later became an Account Coordinator, supporting media relations and public relations efforts.1 2

Education

Elizabeth holds a Bachelor's Degree in Communications with an emphasis in Public Relations and a minor in Radio-TV-Film from California State University, Fullerton. She also has an Associate's Degree from Cerritos College.1 2

Certifications

She has obtained several certifications from HubSpot, including:

Inbound Certification (December 2016)
Email Marketing Certification (January 2017)
HubSpot Marketing Software Certification (April 2017).1 2

Skills and Interests

Elizabeth is skilled in various aspects of marketing including brand management, content creation, public relations, and event planning. Additionally, she is passionate about fostering strong partnerships to benefit both organizations and their mutual customers.2 3

Her diverse experience spans multiple industries and roles, showcasing her adaptability and commitment to driving successful marketing initiatives.