Elizabeth Lamont

Elizabeth Lamont is a prominent consultant and the Consulting Member at The Upside, a global community for consultants and industry experts, since October 2020. She is also the President of EL Luxury Consulting, a role she has held since April 2019, where she specializes in strategic consulting for early-stage beauty brands. Her expertise encompasses brand positioning, go-to-market strategy, sales and distribution networks, and retail communications.12

Professional Background

• Global Marketing Experience: Elizabeth has held significant roles in various leading beauty brands. Notably, she was the Global Marketing lead at Augustinus Bader, where she developed go-to-market strategies for new product launches and managed communications with major retail partners.1
• Previous Positions: Her extensive career includes high-level marketing roles at companies like La Prairie, Bare Escentuals, Kiehl's, and Bobbi Brown Cosmetics. At La Prairie, she was instrumental in creating marketing plans that led to substantial growth in North America.12

Education

• Bachelor's Degree: Business Management from Ryerson University.
• Master's Degree: Cosmetics and Fragrance Marketing and Management from the Fashion Institute of Technology (2003-2005).1

Skills and Expertise

Elizabeth is known for her ability to build networks, inspire teams, and develop strategic brand initiatives tailored to the luxury market. She is proficient in both English and French, enhancing her capability to operate in diverse markets.12