Elias Gillberg is an accomplished designer and business owner with a strong background in print design. He obtained a Bachelor's degree in Design from HDK, Högskolan för Design och Konsthantverk. Elias co-founded New Black AB, where he leads design efforts and drives business growth. Prior to that, he held senior and assistant print designer positions at H&M and WeSC, where he honed his craft and developed a keen eye for aesthetic and market trends. Elias is a driven self-starter who thrives in creative environments and enjoys taking ambitious design projects from concept through execution.