Elena Zuykova

Elena Zuykova is a global transformational leader with an entrepreneurial spirit and extensive experience in management roles within the Luxury and Beauty industry, having worked with leading global brands like Guerlain LVMH and L'Oreal Group.

She has a successful track record in brand general management, global accounts management, and brand marketing in competitive business environments, demonstrating excellence and adherence to cultural standards.

Elena excels in customer relationship management, brand ambassadorship, and leadership, driving financial performance through strategic planning and operational execution in both global and local markets.

With a diverse skill set that includes business strategy, change management, stakeholder management, talent development, and more, Elena is known for her creativity, passion, strategic acumen, and hands-on approach to problem-solving.

She has a strong focus on brand equity, operational marketing, product development, media, social media, retail management, customer experience, and digital transformation, among other key competencies.

Elena's career spans across luxury, selective perfumery & cosmetics, beauty, retail, and consumer goods industries, where she has made significant contributions to brand growth and market leadership.

Her educational background includes executive MBA, luxury brand strategy, commercial management programs, and master's degrees in economics, international marketing, and management, demonstrating her commitment to continuous learning and professional development.

Elena has held various key roles such as Global Account Director at SEPHORA Worldwide, Brand General Manager at Guerlain, and National Key Account Director at L'Oreal S.A., showcasing her expertise in managing top accounts and driving business growth.

Overall, Elena Zuykova is a visionary leader with a commitment to excellence, innovation, and inclusive collaboration, making a lasting impact in the luxury and beauty industry.