Elena McMurdo

Elena McMurdo is the Global Marketing Strategy Lead for Business and MME Banking at HSBC, based in London. She has a robust background in marketing, having previously worked with prominent companies such as Sky and NewsCorp. In her current role, she is responsible for developing and executing marketing strategies that enhance HSBC's offerings in private banking and wealth management.

Professional Background

• Current Role: Global Marketing Strategy Lead at HSBC
• Previous Experience:
  • Worked at Sky, a major media and telecommunications company.
  • Held positions at NewsCorp, enhancing her expertise in strategic marketing.

Education

Elena McMurdo is a graduate of Nottingham Trent University, where she likely developed foundational skills that contributed to her successful career in marketing.

Key Responsibilities

In her role at HSBC, she focuses on:

• Leading the marketing strategy for business banking services.
• Collaborating with various teams to create strategic frameworks that drive business growth.

Elena's experience and leadership in marketing make her a significant asset to HSBC's strategic initiatives in the banking sector.