Elaine Cuthill

Elaine Cuthill is an experienced marketing professional with a significant career in the beverage industry. She currently works at Diageo as the Head of Whisky Innovation for Europe.2 Prior to her current role, Elaine held the position of Global Marketing Manager for International Brands at The HEINEKEN Company from 2019 to 2022.2

With 18 years of commercial experience, Elaine has worked in various domestic, regional, and global roles for multinational companies.1 Her career has encompassed areas such as brand management, innovation, and marketing.1

Some key points about Elaine Cuthill's professional background include:

Career Progression

• Current role: Head of Whisky Innovation, Europe at Diageo (2022-present)2
• Previous role: Global Marketing Manager, International Brands at The HEINEKEN Company (2019-2022)2
• Earlier role: Senior Global Consumer Planning Manager at The HEINEKEN Company3

Expertise

• Brand management
• Innovation
• Marketing strategy
• Consumer planning

Personal Interests

Elaine describes herself as a "Golf loving booze marketeer living in the Dam"4, suggesting she has a passion for golf and resides in Amsterdam, Netherlands.

Elaine Cuthill's diverse experience in the beverage industry, spanning roles at major companies like Diageo and HEINEKEN, demonstrates her expertise in global marketing and brand management within the alcoholic beverage sector.