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Ekaterina Bilan
B2B Growth Marketing at Booking.com
Ekaterina Bilan is a certified digital marketing expert with 15 years of experience in the tech and media industries, specializing in performance marketing campaign strategies, digital media planning, and digital analytics.
Her key skills include cross-platform paid and organic digital campaign management, KPIs and ROI analysis, digital ad budget management, content and email marketing, SEO analysis and optimization, and cross-functional project management.
Ekaterina holds a Bachelor's degree in International Economic Relations and Business, a Master's degree in International Economics, and a Postgraduate diploma in Business Journalism.
She has worked in various organizations such as Booking.com, Happeo, Backbase, WoodWing, Russia Beyond The Headlines, Popsop Ltd., BQB agency, and Absolutist Ltd.