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Eimear McCormack
Managing Director at BDifferent Marketing
Eimear McCormack is a seasoned marketing professional with over 15 years of diverse experience in brand management, digital marketing (including SEO, SEM, PPC, and social media), retail/trade marketing, ATL media, data planning, and consumer insights. Eimear is known for her hands-on approach and has a track record of successfully rejuvenating brands and working with startups. With a background in media production, HR management, and tourism, Eimear brings a unique skill set to the marketing industry. She has lectured at various universities and events, appeared on popular radio shows, and even showcased her skills on a TV show. Eimear's professional journey includes roles such as Managing Director, Lecturer, Committee Member, Producer, Public Relations Officer, Angel Investor, Advisor, and various marketing positions in well-known companies.