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Eileen Arias
PR and Talent Relations at MP-IMC
Eileen Arias is a passionate, creative, and results-driven professional with over 15 years of experience in Marketing, Public Relations, and Sales.
She is a dynamic, bright, and hardworking individual known for her team player attitude and extensive experience with lifestyle, beauty, spirits, entertainment, and fashion brands.
Eileen has a successful track record of executing consumer, influencer, and celebrity events, securing quality press placements, and exceeding KPIs.
She excels in fostering relationships between studios, networks, brands, and personalities and is recognized as an amazing dot-connector.
Eileen's specialties include Campaign Development, Press Junkets, Brand Integration + Partnerships, New Product Launches, Budget Management, and Project Management among others.
She is skilled in Media Relations, Cision Media Source, PR Trak, Photoshop, MS Office Suite, Pages, Keynote, Numbers, Final Draft, and is fluent in Spanish.
Eileen studied BS at Syracuse University and has held positions such as Senior Vice President, AVP of PR and Talent Relations, and Publicity Director at various organizations including MP-IMC, Allied Integrated Marketing, PepsiCo, and Tractenberg & Co.