Eido Minkovsky

Eido Minkovsky is the founder of Minkovsky Media, a public relations and communications firm based in Israel, established in 2009. The firm specializes in strategic media consulting, crisis management, and government relations, and has worked with notable clients in the technology sector, including MyHeritage and Outbrain.12

Before founding Minkovsky Media, Eido served as the head advisor for the Israel Ministry of Public Security and as the municipal spokesperson for Haifa. His career in public relations began after he was encouraged by a technology CEO to start his own firm, recognizing his strong communication skills. Minkovsky has also been involved in political campaigns, including serving as a media consultant for the political campaign of Moshe Kahlon in 2015.13

Minkovsky's background includes service in the IDF Spokesperson’s Brigade, which provided him with valuable experience in media and public relations. He is also known for his entrepreneurial spirit, aiming to make Minkovsky Media one of the largest PR firms in Israel.13 Additionally, he has authored a book titled "PR, Arrogance, and a Little Spice," which has sold over 6,000 copies.1