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Eeva Koutaniemi
Senior Consultant at Columbia Road - Marketing Technology - Growth Hacking
Eeva Koutaniemi is an accomplished digital marketing professional with expertise in SEO, content strategies, and project management. She excels in fast-paced environments and uses lean methodology to drive results. Eeva has a broad experience working with B2B & B2C companies, e-commerce sites, news media, and public institutions.
With a strong educational background, Eeva holds a Master of Arts in Digital Communication and Publishing from UCL, along with studies in Pedagogy at the University of Tampere. She also has certification in Google Analytics, Google Tag Manager, and SEO software Searchmetrics, showcasing her advanced skills in Google Data Studio.
Eeva's key skills encompass SEO, digital content strategies, Google Data Studio dashboards, project management, agile methods, content planning for purchase funnel, concept design, adult pedagogy, digital learning solutions, and gamification. Her approach revolves around creating holistic content strategies tailored to customer personas throughout the customer journey.
Having worked in various capacities ranging from Senior Consultant at Columbia Road to Professional Freelancer for digital learning solutions, Eeva is known for her energy and empowering training style. She carefully plans workshops to cater to audience demands and leverages her adult pedagogy skills to deliver engaging sessions.
Throughout her career, Eeva has demonstrated a knack for maximizing high-quality website traffic and implementing systematic processes for testing best practices and measuring website performance. Her in-depth knowledge of SEO, tech, off-page and content SEO, CRO, and live dashboards makes her a valuable asset for marketing and communication teams.
For inquiries or collaborations, you can contact Eeva Koutaniemi at eeva.koutaniemi@gmail.com or +358 40 848 6990.