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Eelke Verwijs
Driving business growth through consumer insights | Passionate about food & drinks
Eelke Verwijs is currently the Project Lead at Van Kool tot Kimchi, a project focused on connecting farmers and entrepreneurs to foster local food innovation. He has been involved with this initiative since July 2023, as noted in his LinkedIn updates.12
Before joining Van Kool tot Kimchi, Eelke Verwijs served as the Marketing Director for Benelux at Pernod Ricard, where he worked for six years.3 He is also the founder of the Innovation Insight Lab, which reflects his commitment to sustainable and innovative food solutions.2
The Van Kool tot Kimchi project aims to create a local food revolution by promoting collaboration among various stakeholders in the food industry, emphasizing sustainability and regional value creation.45