Edwin Lee

Edwin Lee is a talented visual communication designer with a strong focus on human-centered design approach. With a background in Fine Arts and Studio Arts, he pursued further education and completed a Master of Design in Visual Communication Design from IIT Institute of Design.

Throughout his career, Edwin has collaborated with skilled strategists, user researchers, and fellow designers to assist companies in developing innovative concepts that prioritize human needs in the design process. He currently serves as the Senior Brand Designer at WeWork, leading a team of brand designers to enhance the visual identity system and drive global marketing campaigns across various mediums such as social, OOH, digital, and print platforms.

Apart from his role at WeWork, Edwin has held diverse positions including a Teaching Assistant at Northwestern University - Kellogg School of Management, Co-Founder & Design Lead at Ghost Lab, Adjunct Faculty member at IIT Institute of Design, and Visual Communication Designer roles at gravitytank and T-Mobile.

Edwin Lee's extensive experience in visual communication design, coupled with his academic background and various industry engagements, showcases his expertise in creating compelling brand identities, executing effective marketing strategies, and fostering a people-centric design ethos in his work.