Edward Bell

Edward Bell is a seasoned marketing professional with a diverse background that includes a Master's in Marketing and a foundation in psychology.

With extensive experience in the marketing field, Edward has worked in various key positions in major organizations across China and Asia, focusing on guiding brands towards growth strategies.

His educational journey includes a Master's Degree in Marketing from Melbourne Business School, Chinese Language Studies, and Psychology studies at La Trobe University and BLI respectively.

Edward's professional experience spans roles such as General Manager Brand, Insights, and Marketing Communications at Cathay Pacific Airways and CEO, Greater China at FCB Greater China.

He has also held positions like Head of Strategy & Planning at Ogilvy & Mather, Head of Strategy at Yum! Brands in Shanghai, and various planning and director roles at WPP, adidas, and Ogilvy.