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Ed Riegert III
Director, North America Retail & Events Marketing at Brooks Running
Professional Background
Ed Riegert III is a distinguished marketing professional with a robust background in retail and event marketing. He has dedicated a significant portion of his career to the athletic footwear and apparel industry, contributing his expertise at Brooks Running—a company renowned for its commitment to the running community. In his roles at Brooks, Ed progressed through several key positions, culminating in his tenure as Director of North America Retail & Events Marketing. In this capacity, he played a pivotal role in shaping marketing strategies that not only elevated the Brooks brand but also enriched the overall experience for runners across North America.
Education and Achievements
Ed Riegert III began his academic journey at North Central College, where he pursued a Bachelor's degree. This foundational education equipped him with strong analytical and communication skills. He later expanded his knowledge base by furthering his studies at DePaul University, a well-respected institution known for its innovative approach to business education. Armed with his formal education and commitment to ongoing professional development, Ed has continually sought to enhance his skills and knowledge within the marketing field.
In his previous role as Senior Manager of Retail Marketing at Brooks Running, Ed successfully developed and implemented marketing campaigns that showcased the brand’s high-quality products. His leadership in retail marketing truly allowed him to harness the unique aspects of Brooks Running, focusing on the synergy between product promotion and consumer engagement. Furthermore, as Key Account Retail Marketing Manager, he built strong relationships with key retail partners, ensuring that Brooks Running maintained a competitive edge in the market.
Before joining Brooks, Ed served as the Director of Marketing at Runners Roost, where he developed marketing strategies that resonated with both novice and seasoned runners alike. His dedication to understanding the needs of the running community is reflected in his marketing approaches, which prioritize customer engagement and brand loyalty.
Achievements
Throughout his impressive career, Ed Riegert III has achieved numerous milestones. His transition from a marketing role at Runners Roost to various pivotal positions at Brooks Running underscores his ability to adapt and thrive in dynamic environments. He has consistently demonstrated a keen understanding of retail trends and consumer behavior, allowing him to devise campaigns that not only drive sales but also foster community connections within the running industry.
Under Ed’s leadership, the marketing teams he has been a part of have successfully launched several high-profile campaigns that have increased brand visibility and significantly contributed to revenue growth. His ability to combine strategic marketing initiatives with an authentic connection to running culture makes him a valued asset in the industry. Ed’s insights and experience continue to inform his work, shaping promotional efforts that are both innovative and deeply rooted in the interests of runners.
In conclusion, Ed Riegert III's professional journey highlights his unwavering commitment to marketing excellence within the running and retail sectors. His educational background, supplemented by extensive experience in various marketing roles, has positioned him as a dependable leader and visionary in the industry.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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