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Ed Potton
Rock and pop editor at The Times
Ed Potton is the Rock and Pop Editor at The Times, a prominent British newspaper.13 He is based in London and has established himself as a respected figure in music journalism.2
Professional Background
Ed Potton has a strong educational foundation, holding a Bachelor of Arts degree in English. This academic background has likely contributed to his success in the field of journalism, particularly in music writing.
Role at The Times
As the Rock and Pop Editor, Potton plays a crucial role in shaping the music coverage for The Times. His responsibilities likely include:
- Overseeing music-related content
- Assigning and editing articles
- Conducting interviews with musicians and industry figures
- Writing reviews and features
Potton is known for his insightful and concise approach to music journalism. He emphasizes the importance of clear, factual writing in press releases, advising PR professionals to "Get all the key information up the top, very clear and simple".1
Expertise and Influence
Ed Potton's expertise extends beyond traditional rock and pop music. He has demonstrated versatility in his coverage, even participating in challenges such as creating a dance track in a day for Red Bull.4 This hands-on approach showcases his willingness to engage with various aspects of the music industry.
In the world of music journalism, Potton is regarded as an influential voice. His position at The Times, one of the UK's most respected newspapers, gives him significant sway in shaping public opinion and industry trends in the music world.