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Ed Orkand
Sr. Vice President of National Sales and Partnerships
Professional Background
Ed Orkand is an accomplished professional currently serving as the Senior Vice President of National Sales and Partnerships for The Parking Spot, a leading provider in the parking industry. In this multifaceted role, Ed oversees a broad range of critical areas, including the management of sales and partner alliances that involve a diverse portfolio of corporate clients and leisure travel partnerships. His responsibilities also extend to the development and execution of local marketing strategies, utilizing data analytics for enhanced decision-making, and ensuring robust customer relationship management (CRM).
Education and Achievements
Ed's robust foundation in business management stems from his education at Columbus State University, where he earned both his Master of Business Administration (MBA) with a focus on Management and a Bachelor's degree in Business Administration, specializing in Business Management. This academic background has equipped him with the skills necessary to navigate complex business landscapes and contribute to achieving organizational goals.
In his professional journey, Ed has demonstrated remarkable expertise in various niches including revenue strategy and growth. His analytical skills are particularly noteworthy, as he effectively leverages revenue and loyalty program data analysis to drive sustainable growth for The Parking Spot. His commitment to process innovation has also sparked significant improvements in how the company approaches its operations and customer interactions.
Innovations and Leadership Qualities
Ed's leadership style is characterized by his ability to support and inspire team members. He believes that a motivated team is crucial for achieving success in today's competitive market. This philosophy is evident in how he takes a proactive approach to team dynamics, fostering an environment where innovative ideas can flourish.
Furthermore, Ed's background as the founder of ParkingBrain illustrates his entrepreneurial spirit and his ability to transform challenges into opportunities. His previous experience as Sales Director at PRG Parking Management, LLC, which is now part of The Parking Spot, provided him with invaluable insights into sales strategies and business development that greatly contribute to his current success.
Notable Achievements
Throughout his career, Ed has consistently prioritized customer satisfaction while focusing on enhancing the overall revenue streams of the organizations he has been affiliated with. His strategic mindset led The Parking Spot to explore groundbreaking collaborations and solidify longstanding partnerships in the industry. As part of his ongoing commitment to innovation, Ed has pioneered several sales and marketing system innovations that streamline operations and boost efficiency.
Furthermore, his achievements in business development and partnership management are significant. The alliances formed under Ed's leadership have opened new avenues for growth, making The Parking Spot a key player in the parking management sector. Through effective CRM and internal reporting, he ensures that data-driven decisions are at the forefront of the company's strategic planning.
Overall, Ed Orkand is a dynamic leader whose extensive experience and unwavering commitment to excellence make him an asset to The Parking Spot and a pivotal figure in the parking industry.