Colleen Atherton

Colleen Atherton is a seasoned strategic marketer with a passion for helping innovation-driven companies build scale. With expertise in global marketing, strategic planning, product marketing, go-to-market, digital marketing, messaging, creative direction, consulting, program management, change management, and more, she has a proven track record of success. Her past roles encompass startups to Fortune 100 companies and a range of industries, including technology hardware, software (SaaS and enterprise), services, and solutions. Colleen holds a B.S. in Business Administration/Marketing from Portland State University, an M.A. in Whole Systems Design/Organizational Systems Renewal from Antioch University Seattle, and studied Computer Science/Mathematics at the University of Portland. She has worked as a Marketing Consultant at Independent Consultant, Formerly as a Real Estate Broker at Windermere Realty Trust, and previously held several marketing roles at HP, including Worldwide Managed Services Marketing & Campaign Manager, HP Consumer Ink Marketing Strategist, HP Photosmart Printer and Scanjet Communications Strategist, HP All-in-One Communications Strategist, and Worldwide HP Deskjet Printer Communications Strategist. Colleen's accomplishments include generating $100+ million in sales pipeline growth, improving market share and customer experience, enabling growth in key industries, exceeding product launch targets, enhancing customer satisfaction and retention, and increasing global website traffic and engagement.