Marco Gervasio is a renowned User/Customer Experience Strategist, Designer, & Researcher with vast experience helping brands to connect with customers through engaging interactive platforms. He holds degrees in Fine Arts and Design Art from Vanier College and Concordia University, respectively. His mission is to create meaningful human-centric experiences that align with customer expectations. With an impressive background, Marco has worked with renowned brands such as CAE, L’Oréal Paris, Ford, Pfizer, and many others. Through his customer-focused approach, he specializes in creative strategies & campaign ideation, conceptual frameworks & experience modeling, user/customer research & profiling, usability testing & system audits, and visual design (UI) & illustration. As a lecturer, Marco shares his expertise in workshops and conferences.