NoAA Ilani is a product leader with 14+ years of experience in Product Management and User Experience. He has managed products from incubation phase to fully operational in startups and enterprises, including the design of AI-based recommendation engines and fintech portals. Throughout his career, NoAA has demonstrated his expertise in defining product strategy and providing growth opportunities for new and existing products. He has directly managed teams of product professionals, designs, and data analysts in addition to his experience working in agile and scrum environments. NoAA is passionate about integrating brand experiences into product design and has spoken at several premium conferences on this topic. He is fluent in both English and Hebrew and has lived and worked in both the US and Israel.