Chris Weakley is a marketing expert with over 15 years of experience building luxury, lifestyle, and technology brands through breakthrough, integrated cross-platform media campaigns. With a degree in Political Science and Communications from the University of California, Santa Barbara, Weakley has worked with prominent organizations such as Robbins Brothers, The Engagement Ring Store, and The Shand Group.

Throughout his career, Weakley has demonstrated his passion for elevating brand awareness and global demand by developing world-class marketing strategies that drive brand awareness, increase revenue and market share, and maximize ROI. At TSG, he grew awareness for platinum jewelry to nearly 100% and improved consumer awareness of the Gemological Institute of America (GIA) from 7% to 37%.

Known as a “dot connector,” Weakley works well leading multidisciplinary teams in research, digital strategy, branding, creative, new media, social media, and production. At TSG, he tripled a client’s operations and grew their market share by facilitating their first global marketing planning among seven countries. He is also a marketing Swiss Army knife who enjoys sparking innovation and executing an integrated marketing and communications strategy.