Yana Beranek is a skilled and experienced leader in user-centered design. With over ten years of experience managing research and design teams, her expertise lies in creating innovative, usable, and effective digital products and service experiences. She is currently the Senior Vice President of User Experience at Ipsos and has previously held VP Consulting roles at Ipsos and GfK. Yana is also the former Co-Founder of Pointworks Academy and the Managing Director and Owner of Useagility. Her diverse background includes working with a variety of clients across different industries, including healthcare, financial services, e-commerce, and e-learning. Yana brings a sharp focus on usability and a human-centered approach to her work, making her an in-demand consultant for businesses looking to develop successful and satisfying products.