Morana Kristek

Morana Kristek is a seasoned psychologist, researcher, and adrenaline seeker with a passion for creating impactful stories, developing talents, and designing new products.

She holds a Bachelor's degree in Psychology from Sveuèilište u Zagrebu and has additional studies at PMI Digital Campus.

Morana has a strong professional background at Philip Morris International, where she has held various roles including Market Research Hub Head SEE&IL, Manager Consumer Insights & Research South East Europe, and Manager Market Research.

Prior to her tenure at PMI, she worked as a Custom Research Consultant at GfK and held positions at Unex MPG, UNEX Group, and Hendal market research.

Her expertise lies in Consumer Insights, People Development, and Diversity&Inclusion; areas where she is deeply passionate and committed to making a difference.

Morana Kristek values having fun along the way in her professional endeavors, embodying a well-rounded approach to work and life.