Lorna Purcell

Lorna Purcell is a highly experienced digital marketing professional and consultant with over 8 years of experience in the field. She is an expert in marketing automation, demand generation, content production, website development & management, and has a proven track record in producing successful digital marketing campaigns. Lorna has studied at some of the most prestigious colleges and universities, including the Digital Marketing Institute and University College Dublin, where she obtained a Master of Science in Marketing Practice and a degree in Bachelor of Commerce with a specialization in Marketing.

Throughout her career, Lorna has worked for several high-profile companies, including Slack, Marketo, and Looker, where she held key roles as a Senior Marketing Programs Manager, Senior Demand Generation Manager EMEA, and Senior Marketing Manager - Demand Center EMEA. Her skills and expertise include Email Marketing, Demand Generation, Content Creation, Video Production Management, Online Advertising (Twitter & Facebook ads), PPC, Adwords, SEO, and Analytics.

Besides her professional experience, Lorna is also a co-founder of GenePool, demonstrating her entrepreneurial spirit and passion for innovation. Additionally, she has worked in marketing development programs at UCD Michael Smurfit Graduate Business School and as a PR & Events Executive at Irish Distillers.

Overall, Lorna Purcell is a highly accomplished digital marketing professional with a drive for producing successful marketing campaigns. Her expertise and skills make her a valuable asset to any organization.