Samantha Lizars is a professional coach, trainer, and speaker who specializes in helping individuals, teams, and purpose-driven businesses to develop their communication skills and achieve genuine presence. With over a decade of experience in various roles in communication and integration, she knows how to help people from all backgrounds make their voices heard, build trust, and solve problems. Samantha is a former Head of Communications for Retail Integration at Lloyds Banking Group, where she led the company's communication campaigns and projects. She also served as Interim Head of Integration Communications and worked as a producer at Jack Morton Worldwide, a project manager at SWK, and a communications manager at Help Age International. In her role as a coach and trainer, Samantha focuses on helping clients achieve their authentic presence, no matter what their personality or communication style is. She works with clients who are quiet, argumentative, lost, overeager, or nervous to find their strengths and use them to create an impact in the world.