Elena Zuban is a seasoned online marketing professional with experience in managing profitable campaigns for SaaS and info product companies. She studied Digital Arts at RMIT University and began her career at Zuban Media, where she specialized in white-glove solutions for Facebook ad campaign optimization. She has managed over $550,000 in Facebook ad spend and her work has been featured in various publications, such as BBC and Anthill. She is also an expert in LTV, LQM, MMR, and SEO optimization. Her interests include catching Pokemon, reading, and puzzles.