Inna Smirnova is an accomplished marketing manager with extensive experience in premium alcohol, beauty, skincare, and cultural projects. She holds a Master's degree in Public Administration from Lomonosov Moscow State University, and her expertise includes brand equity management, premium experiential projects, business planning, market research, and shopper marketing. Currently, she is the co-founder and CEO of LIKBEZ Art-department. Prior to this, she has held senior roles in multiple companies, such as Johnson & Johnson, Bacardi, Efes Rus, and JTI, where she drove category growth and managed various brand portfolios. Inna is a skilled professional with an impressive portfolio of achievements that reinforces her successful career in marketing.