Duncan Fallat

Duncan Fallat is a strategic professional with expertise in delivering insightful, data-based analyses and recommendations for marketing strategy development and decision making. He is skilled at primary research to provide valuable information to stakeholders and balance business and marketing needs. He specializes in brand positioning and has experience in corporate brand positioning, brand refresh, and brand portfolio architecture development.

Fallat studied Economics at the University of California, Berkeley. He has worked as a Product Marketing Manager of Market Insights at Glassdoor, a Customer Insights Manager at Intel Corporation, and a Director of Research at Techtel Corporation.

As a strategic professional, Fallat champions the voice of the customer within the organization. He works independently and with stakeholders to fulfill the company's information needs, developing and implementing research and analysis plans. After gathering data, Fallat translates the results into actionable recommendations to inform business and marketing strategy development and decision making.